Download a never-before released chapter on #RisksandRewards.
Once upon a time, college and university presidents distrusted social media. But no more.
- Personal and account security
- Reputational damage vs. strengthened reputation
- Intelligence gathering
- New and enhanced strategic relationships
- Positive impact on institutional interests
This groundbreaking book provides insights and tips for leaders in higher ed — and those who advise them — who want to adopt social media or learn how to use it more effectively.